Berna Merih, ACC

United States Of America

The future is not some place we are going to, but one we are creating. The paths are not to be found, but made, and the activity of making them, changes both the maker and the destination."

John Schaar


"Berna is an accomplished finance executive with 20+ years of dedicated experience and a history of developing high-performing individuals, building and leading finance teams. She started her career as an auditor at Arthur Andersen and Ernst & Young and gained experience with team and client management while accumulating knowledge of diverse industries ranging from construction to automotive, and hospitality to leasing. Following audit, she joined finance teams of companies to gain hands-on experience in all aspects of financial management. She became a proactive, goal-driven leader with a proven record of directing financial management activities, analyzing operations to provide financial insights, and designing, creating, and managing reporting systems while spearheading local and international finance projects. As a dedicated team player and compassionate and insightful finance executive, she has solid leadership background serving at different financial management levels and working with corporate leaders, executives, board members, and shareholders. As a Chief Financial Officer (CFO), she had proven success with mentoring, coaching, and advising executives in leading conflicting teams while building trust and promoting collaboration to thrive success. Her colleagues described her as collaborative, encouraging, and inspirational while her team members felt encouraged, supported, and stimulated to act at their full potential.
Berna is a Flow Certified Professional Coach (FCPC). She is accredited as an ACC (Associate Certified Coach) and is pursuing her PCC credential with ICF (International Coaching Federation). Born in Istanbul, Turkey, and living in Connecticut, USA, Berna brings a multi-cultural perspective to her coaching practice. Her rich experience in corporate life allows her to display a robust systems-thinking approach in life. Transitioning to live in the USA in 2017 transformed her into an empowered self-leader and an entrepreneur who pursues her passion and purpose in life. She inspires, empowers, and transforms people into self-leaders who thrive in life and business.
Berna’s mission is to outshine the power of self-leadership, inspiration, and motivation in every aspect of life and to promote positive leadership to humanize the workplace. As an inspirational and resourceful coach, Berna is committed to partnering with people looking for a positive shift, a change with results in every aspect of life, personal and professional. "

Leadership Journey

Berna’s leadership journey comes from her professional experience. Berna had the chance to work with many different leaders throughout her career. She worked with corporate leaders, executives, board members, and shareholders. Her leadership experience flourished as she worked with authentic and purposeful leaders. She also witnessed how leadership can become disruptive due to misuse of power. Her experience as a Chief Financial Officer (CFO) shaped her understanding and perspective about being a leader. Leadership means being on the spotlight. Like children learn from their parents, an organization is shaped by its leaders. Berna believes in the power of value driven, purposeful, authentic, and servant leadership. For Berna, leadership and coaching have ripple effect. As a coach, Berna has the mission to transform leaders so that they can transform their teams and stakeholders. Living in disruptive times and VUCA, leaders and potential leaders need coaching to move from languishing to flourishing. Berna works to bring more inspiration, motivation, compassion, and positive energy to workplace. She is a strong follower of recent leadership developments and trends. With her coaching practice, Berna wants to transform leadership and humanize the workplace in these times of Great Resignation.